The Artful Entrepreneur: Navigating the Business of Art – April 25, 2024

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April 25 at 10:30 am - 12:00 pm

Event Series Event Series (See All)

Are you an artist seeking to turn your passion into a sustainable and thriving venture? Join “The Artful Entrepreneur,” a comprehensive course designed to empower creatives with the knowledge and skills needed to navigate the dynamic landscape of the business of art.

“The Artful Entrepreneur” is not just a course; it’s a roadmap for artists aspiring to build a sustainable and fulfilling career in the business of art. Our expert instructor brings a wealth of experience in both the artistic and business realms, providing practical insights and personalized guidance.

Each week will feature a different topic. Sessions run every other Thursday from 10:30am-12:00pm. Sign up for one session or them all!

January 18 – Framing with Lisa Plante – wiring panels/canvas, matting work for frames
February 1 – Writing about Your Work – learn strategies for writing artist statements, biographies, and for social media
February 15 – Creating Your Own Website – learn how to create a website from scratch
February 29 – Applying for Juried Shows – good images, succinct writing, completing the whole application, payment, reading the regulations
March 15 – Photographing Your Work – lighting, backgrounds, lightboxes, editing using Snapseed (this session is on a Friday from 1:00-2:30pm)
March 28 – Pricing Your Work – receive and learn how to use a spreadsheet to easily price your work
April 11 – Using Canva – free vs paid subscription, how to make simple flyers, business card layouts, social posts
April 25 – Instagram for Artists – making stories, reels, posts; setting up your profile as a business
May 23 – Facebook for Artists – cross posting, scheduling posts, linking IG with FB, setting up a business profile
June 6 – Tips for In-Person Shows/Markets – receive a checklist of things to think about and get ready
June 20 – Applying to Galleries – speaking with the owner to make appointment, what work to bring, completing the application if there is one, reading the contract, privately owned vs community group owned
July 4 – Online Marketplaces – Marketplace such as Etsy, integrated on your website, packaging, shipping, ongoing costs

This series is available in-person and online through Zoom.

See our Registration and Cancellation Policy.

Photo by Dylan Gillis on Unsplash.


April 25
10:30 am - 12:00 pm
Event Category:


Upwards Art Studio
975 2nd Avenue East
Owen Sound, ON N4K 2H5 Canada
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